Thank you for visiting us at www.echelonvineyards.com (the "Site"). We are committed to protecting your privacy. This Privacy Policy provides you with an explanation of the information we collect from you and how we may use that information. If you do not want us accessing and/or using your personal information as described herein, please do not provide us with such information. If you have any questions about our collection and use of your information, please contact us at information@echelonvineyards.com. This policy may be updated from time to time, so please check here for changes. By continuing to visit and use the Site, you thereby provide your consent to the changes.

Our Collection and Use of Your Information

Personally Identifiable Information. We collect personally identifiable information (such as your name, address, telephone number, date of birth, e-mail address and credit/debit card number) only when you provide such information to us. We may use such personal information to process your requests or orders, to communicate with you, and as required by applicable laws, rules, regulations, or our Terms of Use. From time to time, Echelon Vineyards and select companies with which we have a relationship may use your personal information to notify you of new wines and releases, special offers, and events we think you will find valuable or of interest. We may share your personal information with third parties who we believe have products and services that may be of interest to you. We may disclose your personal information to third parties for the purpose of executing or processing information or transactions on our or your behalf (e.g. processing of credit card transactions). Lastly, we may share your personal information if we believe that the law requires us to do, or to protect our own property or the property, safety or life of a third party.

If you do not want to provide us with your personal information, you may still access the Site but certain functionalities or services may not be available to you.

Non-Personally Identifiable Information. We collect certain non-personally identifiable information about our visitors via the standard operation of our servers and through the use of "cookies". Generally, we use cookies to enable us to deliver a better and more personalized service, assist us in tracking visits to the Site, and to measure visitor patterns to allow us to make decisions about the design and usage of the Site. We reserve the right to disclose or utilize any of this information in aggregate form, for any purpose, in our sole judgment. We may also share this information with third parties who may choose to deliver directed marking to you. By modifying your browser preferences, you can accept or reject all cookies.

Your Privacy Rights

If you do not wish to receive email or other communications from us in the future or if you want us to remove or update any of your personal information from our system, please contact us with your request at:

Email Contact: information@echelonvineyards.com
Telephone Contact: 1-800-278-0688

Please note that there might be some delay between when you submit your request and when it is implemented in our systems, so you may receive communications from us after submitting your request.

Not Directed to Persons Under the Legal Drinking Age

Our Site is not intended for or directed to persons under the age of 21, and we do not knowingly collect information from persons under the age of 21. If we become aware that a person under the age of 21 has provided us with personal information, we will delete such information from our database.

Our Commitment to Security

We are committed to maintaining the security of your personal information. To prevent unauthorized access, maintain data accuracy, and ensure the appropriate use of information, we adhere to industry standard practices and procedures to help safeguard the information we collect. Although we endeavor to protect the security of your personal information, due to the inherent nature of the Internet, no transmission is 100% secure. By using our Site, you agree that you assume such risk.

Offers and Promotions

We may from time to time offer you opportunities that are sponsored or co-branded with third parties. Such content may include contests, sweepstakes or promotions. In connection with such opportunities, the relevant third parties may obtain personal information that you voluntarily submit to participate in such opportunity. We do not control these third parties' use of such information.

Governing Law

This Privacy Policy and our legal obligations hereunder are governed by the internal substantive laws of the State of California without regard to its conflict of laws principles. If any action is necessary to enforce this Privacy Policy, the substantially prevailing party will be entitled to reasonable attorneys’ fees, costs and expenses in addition to any other relief to which such prevailing party may be entitled. Both parties agree that any controversy or claim arising out of or relating to this Agreement, or the breach thereof, shall be submitted to JAMS. All arbitration proceedings shall be conducted in San Francisco, California. The arbitration award shall be final and binding regardless of whether one of the parties fails or refuses to participate in the arbitration.

How to Contact Us

If you have any questions, comments or concerns regarding this Privacy Policy and/or the practices described herein, please email us at information@echelonvineyards.com or write us at 500 Redwood Blvd., Suite 200, Novato, CA 94947.

This Privacy Policy was last updated on October 3, 2011.